YOHAN AI中文

Brand content · Institutional communications

Corporate & institutional communications

We turn business information, industry projects and major events into clear, fact-based content. Our team combines experience in institutional projects and editorial work to coordinate story development, interviews, review and publication.

Work & cases
POSITIONBrand narrative
CREATEReporting & evidence
PUBLISHMedia & owned accounts
REVIEWOngoing communications

Turn business facts into sustained communications.

One editorial direction connects reporting, mainstream media distribution and WeChat operations.

Select a stage to explore the deliverables
Business materialAudience and topicSupporting factsCore narrative
Business developmentIndustry projectsMajor events

01 / Direction

Business value and editorial direction

Clarify the audience, message and evidence around the business, industry project and key milestones.

Deliverables
  • Core corporate narrative
  • Interview brief and source material
  • Annual / milestone plan
InterviewsOn-site captureContent productionFact review
Advance coverageOn-site reportingResults summary

02 / Reporting

Interviews, production and editorial review

Organize interviews and on-site reporting to create news, features, visual posts and video.

Deliverables
  • Original articles and features
  • Interviews and video material
  • Reviewed copy and supporting assets
Reviewed contentEditorial fitMedia publicationLive-link records
Match the topicFollow publicationRecord live links

03 / Media

Story selection and distribution

Prepare content for editorial relevance and channel requirements, then coordinate publication and records.

Deliverables
  • Story proposals and copy
  • Channel and schedule plan
  • Publication links and records

04 / WeChat

Editorial formats and account operations

Build recurring coverage of investment, construction, innovation and brand activity.

Deliverables
  • Columns and monthly topics
  • Visual posts and short video
  • Publication log and monthly review

Publication records and audience feedback → the next editorial and distribution plan

Selected work

Play the work here and explore the creative approach.

Creative highlights

Industrial AI drawing analysis

Factory footage, engineering drawings and product screens follow a drawing-to-process-to-production sequence that makes the technical explanation concrete.

Chongming AI cluster · B2B social editorial

Creative highlights

Chongming AI cluster · B2B social editorial

The contrast between an ecological island and an emerging AI cluster opens the story, followed by location, industry connections and supporting information.

Noodle brand · Character illustration

Creative highlights

Noodle brand · Character illustration

A smiling character, noodle forms and cloud motifs combine into an energetic main visual. A deep-blue ground contrasts with bright pink and yellow to create a distinctive visual hierarchy.

Creative highlights

Equestrian brand film

Open coastal scenery, a rider and the horse’s movement translate the brand’s sense of freedom into atmosphere and rhythm.

Related project cases

Annual content for a new urban district

5Regular columns
100+Original articles that year

Provide stable editorial columns and a year-round supply of district and industry content.

Established five regular columns and delivered more than 100 original articles during the annual programme.

Year-round editorial programme

A complete bakery-store brand

CNY 1.2MMonthly revenue in month 2
TOP 1Mall store sales per area that month

Validate the bakery brand and product identity in an 18 m² mall shop.

In month 2 after opening, the 18 m² shop recorded monthly revenue of CNY 1.2 million and ranked first in its mall for sales per floor area.

Monthly trading figures in month 2 after opening

Prior experience of team members

These examples describe the past experience of team members. Client and project names have been anonymized.

Annual engagement · On-site service

Brand communications for a technology investment company

Explain projects and business value across several industry sectors.

Provided in-depth reporting, social account operations and media coordination, alongside specialist materials on industrial development, commercial properties and energy conservation.

Developed a content system connecting regular coverage, focused features and specialist reports.

Annual engagement · Recurring columns

Annual WeChat operations for an industrial park

100+Original articles in a past year

Create a consistent public channel for investment, construction, innovation and tourism information.

Built recurring columns and original reporting on investment signings, construction starts, technology platforms and cultural tourism.

Past annual output exceeded 100 original articles, with multiple articles republished by supervising organizations.

Public-interest video · Regional coordination

Public-interest communications for a consumer manufacturing company

30+Cities involved in prior cooperation

Make a specialist product issue understandable through a public-safety topic.

Led a public-interest video collaboration and advanced cooperation with relevant public institutions in multiple cities.

Past cooperation developed by the team member involved more than 30 cities, building experience in public-interest content and regional coordination.

Major events · Research content

Industry forums and research communications

Present industry findings accurately and organize their release.

Contributed to reports and white papers, plus the planning and organization of forums, industry awards and research launches.

Connected research materials, event agendas and publication content to support delivery across multiple stakeholders.

Strategic partners

Hubei Culture & Tourism GroupHubei Daily

Start with the need. Build the right team.

Social growth, brand communications, GEO and enterprise AI.

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